Avatar continues it's box office climb. I've heard a number of people say that they are going back for a second helping, maybe changing formats (such as upgrading their original viewing to IMAX or 3D). And of course nothing helps a box office more than repeat viewings. Just ask those crazy girls who saw Titanic over & over & over & over.
So somehow James Cameron is intriguing a fan base and is currently #2 movie of the year with a domestic box office of $367 million, behind Transformers 2 ($402 million). But of course, we can expect Avatar to pass up Transformers: Revenge of the Fallen soon...and if it does, Spider-Man's not far behind and so forth.
So it's hard to tell how far the fan love and dollars spent will go, but we can make a good guess that Avatar will hit the domestic top 10 shortly, and where it lands is anyone's guess.
I can't imagine Avatar would pass over The Dark Knight ($533 million) but it's possible, and imagine then if Cameron had the two top domestic pictures...ever! Not to mention two different films, different formats, and not a sequel or series by any stretch of the imagine.
Hum, kind of crazy. Nice work James Cameron on knowing "what people want."